Business Development Executive | Lead Generation Specialist
Location: Cardiff, South Wales (On-site)
Sector: Telecommunications / B2B Sales / Tech Startup
Salary: £25,000 – £30,000 (Basic) + Uncapped Commission
Why You Should Apply
This is a rare opportunity to join a dynamic, high-growth startup in the Cardiff tech scene at the ground level. Perfect Path Recruitment is representing a client that is currently scaling its front-end sales force to meet massive market demand. As a foundational member of the lead generation team, you will be the engine behind the company's growth. If you want limitless progression, a high-energy culture, and massive earning potential through a sharp focus on business development and pipeline creation, this is the perfect entry point into a booming industry.
The Opportunity:
We are excited to partner with a fast-tracked, award-winning telecommunications firm in South Wales. While our client has a decade of technical prestige, they are currently in a high-growth startup phase, expanding their reach across the UK.
With the ISDN digital line switch-off making phone system upgrades mandatory for UK businesses, our client needs a hungry, proactive Business Development Executive to identify opportunities and open doors. This role is focused on the critical "front-end" of the sales process generating leads, qualifying prospects, and setting the stage for technical consultations.
The Role: Identifying & Creating Opportunity
In this role, you aren't bogged down by post-installation admin or technical project management. Your mission is clear: find, engage, and qualify. You will be the first point of contact for local businesses, sparking interest in future-proof IP solutions.
Key Responsibilities:
Lead Generation: Proactively identify and reach out to new B2B prospects through targeted outbound activities.
Prospect Qualification: Consult with business owners to identify pain points and qualify them for a full system audit.
Appointment Setting: Successfully book high-quality consultations for the senior specialist team.
Market Penetration: Act as the "tip of the spear" for our client’s brand in Cardiff, creating a robust pipeline of new business.
The Candidate: The Hunter Profile
We are looking for a high-energy individual who loves the thrill of the chase and wants to master the art of B2B lead generation.
Requirements:
Resilient Mindset: A self-starter who is motivated by hitting targets and opening new doors.
Communication Skills: An excellent telephone manner and the ability to build instant rapport with decision-makers.
Salary: A base of £25,000 to £30,000 (DOE) with an uncapped commission structure heavily weighted toward lead generation success.
On-Site Energy: Based full-time in our client's Cardiff office, contributing to a competitive and supportive sales floor.
Growth Ambition: This role is designed for someone who wants to prove their value in lead gen and move quickly into senior sales or management.
Why Join Our Client's Team?
Our client values the lead generation role as the most important part of their growth strategy. You won't be a cog in a machine, you will be the driver of the business.
Focused Career Path: Master the most valuable skill in business, lead generation with a clear path to progress as the company scales.
High-Octane Culture: Work in a vibrant, startup-style office in Cardiff where the energy is high and successes are rewarded instantly.
Earnings: Benefit from a commission structure that rewards your activity and the quality of the opportunities you create.
Ready to start on the ground floor? Submit your CV to Perfect Path Recruitment today. We specialize in connecting the best sales hunters with the fastest-growing firms in Telecoms.